Thursday, December 3, 2015

Seasonal Pop-up to Feature Local Art in Holyoke

What: HolidayHolyoke Art Shop
Where: The White Rose / 284 High Street Holyoke, MA
When: Thursday, December 10th thru Wednesday, December 23rd (store hours below)

*Grand Opening Reception Friday, December 11th 5pm-8pm

HOLYOKE, MA – Next week the HolidayHolyoke Art shop will return for its fourth Holiday season. This time the shop will pop up at the White Rose Bookstore located at 284 High Street in Holyoke. This beautiful downtown retail space has been generously donated by Kristen Bachler and Betty Kaplowitz, who have closed their storefront bookshop, but thankfully wish to keep the building active as a community hot spot for as long as they have it. The property is currently on the market.

The shop will feature a wide variety of locally produced artwork and craft items sure to make great gifts for kids of all ages. Shoppers will find fine art prints and framed photographs; jewelry; scarves and winter hats; artisan soaps, lotions, teas and tinctures; fine glassware and Christmas ornaments; up-cycled sculpture and fabric art; and reupholstered vintage furniture. Besides the professional individual artists, participating vendors include Holyoke youth, weavers from Tejo Holyoke and members of the Holyoke Creative Arts Center.

A full list of vendors is available online at the Holiday Holyoke Facebook Page

The shop will open its doors Thursday, December 10th through Wednesday, December 23rd. Please note, the shop will be closed Monday December 14th, and will reopen Thursday December 17th. Check the schedule below for details regarding the store’s hours of operation. The community is invited to a Grand Opening Reception on Friday December 11th from 5pm-8pm. Enjoy refreshments provided by Salsa Rengue and seasonal favorites performed live on the steel drums by local virtuoso Manuel Silva while browsing the unique gift options.

HolidayHolyoke has been made possible by the ARTery, a Massachusetts Cultural Council funded initiative to provide development resources to Western Mass creatives lead by the Holyoke Creative Arts Center. The shop receives a 20% commission to cover operating costs and to help support other ARTery programming. Participating artists are also required to work 2 3-hour shifts in the shop, gaining valuable experience managing a retail space and using a contemporary point-of-sale system. Since 2013 the ARTery has organized marketplace opportunities for creatives like bazaars and pop-up shops. For more information and updates regarding HolidayHolyoke and the ARTery, please contact Project Manger Jenna Weingartern at or visit

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